FREE DELIVERY FOR BULGARIA within 1-2 days

For the modest fee of 2.90 lv., for our smaller items, and 4.90 lv. for the bulkier ones, we could gift wrap every item of your choice as a present. You can choose which products you want gift wrapped in the checkout, under the product image.

We have free delivery for the whole of Bulgaria. If you order until 4pm, your order will arrive on the next working day. If your order on Friday after 4pm and during the weekend, you can expect your order to arrive on Tuesday the following week.

Availability: Out of stock
Condition: New
Barcode: 9780141984261
Trade code: 45481
ISBN: 9780141984261

Robert Plomin | Blueprint: How DNA Makes Us Who We Are

Price 34.90 лв.
  • Robert Plomin | Blueprint: How DNA Makes Us Who We Are

    The blueprint for our individuality lies in the 1% of DNA that differs between people. Our intellectual capacity, our introversion or extraversion, our vulnerability to mental illness, even whether we are a morning person - all of these aspects of our personality are profoundly shaped by our inherited DNA differences.

    In Blueprint, Robert Plomin, a pioneer in the field of behavioural genetics, draws on a lifetime's worth of research to make the case that DNA is the most important factor shaping who we are. Our families, schools and the environment around us are important, but they are not as influential as our genes. This is why, he argues, teachers and parents should accept children for who they are, rather than trying to mould them in certain directions.

    Even the environments we choose and the signal events that impact our lives, from divorce to addiction, are influenced by our genetic predispositions. Now, thanks to the DNA revolution, it is becoming possible to predict who we will become, at birth, from our DNA alone. As Plomin shows us, these developments have sweeping implications for how we think about parenting, education, and social mobility.