Seth Godin | Purple Cow
Copyright: © Do You Zoom, Inc., 2002
The acclaimed Wall Street Journal and Business Week Bestseller.
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice.Cows, after you've seen one, or two, or ten, are boring. A Purple Cow, though...
In Purple Cow, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It's a manifesto for marketers who want to help create products that are worth marketing in the first place.
- Language: English
- Dimensions: 20 x 13 cm
- Pages: 144 pgs
- Cover: softcover
- Year: 2019







